The Client

Provincetown’s most comprehensive bike shop, Ptown Bikes, needed a visually appealing new website to highlight their services and increase online rental reservations.

Our Work

Narrow Land developed a colorful, informative site using Webflow, and focused on a mobile-first design to help Ptown Bikes accommodate the needs of tourists in Provincetown who don’t always travel with computers. The site was optimized to perform well across all devices, receiving a 99/100 from Google Page Speed Insights at time of launch. Our team worked with the talented app developers at Anvil Automation to integrate a recently updated online reservation system into the site. We also launched a google business listing, professional email accounts through G-suite, and Mailchmp to ensure new branding language was dispersed across all digital assets. We continued work with the client, managing their social media initiatives, performing site maintenance, and reviewing data/analytics to find opportunities for improvement.

Project Features

• Online bike rental reservation system linked to in-shop inventory
• Image and page speed optimization
• Easy to update news page
• Search engine and mobile optimization
• Google Analytics and Inspectlet integrated to measure user behaviors